In this SAPinsider interview, hear from Nuno Miller, Chief Digital and Information Officer at Portugal-based retail company Sonae, which operates in over 90 countries. Miller, who is currently focused shifting the Sonae Fashion group of companies to become a more intelligent enterprise and adapt new sustainable and automated business processes shares his feelings on the new Rise with SAP transformation-as-a-service offering from SAP, which he describes as “interesting, powerful, and challenging” as well as “yet to be proven.” In this short video, Miller shares how Sonae Fashion has been on a journey for the past three years of redesigning business processes and moving to a simpler digital architecture. He also discusses:

  • How Sonae Fashion implemented SAP S/4HANA to accommodate the customer experience in store and online, integrated throughout the business, similar to the message of Rise with SAP
  • The many challenges of digital transformation, such as integrating different solutions and business networks, rethinking business processes, and changing the culture to start thinking and acting in a standard and agile way
  • Advice for colleagues, such as that a digital transformation requires sponsorship and faith inside the entire organization – starting from the CEO and Board to shift toward a new mindset