SAP Leonardo + Location-Based Intelligence = Insights into Customer Traffic and Engagement

SAP Leonardo + Location-Based Intelligence = Insights into Customer Traffic and Engagement

Design Thinking Workshop Between Acuity Brands and SAP Leads to New Co-Developed Offering for Joint Customers

Reading time: 13 mins

Offering personalized services can improve the customer experience for nearly any type of business. Companies leading in this digital age are establishing a competitive advantage by deploying technology that leverages data generated by customer behavior to improve their customers’ experience across different channels. Learn how lighting manufacturer Acuity Brands — which provides lighting, lighting controls, and building management solutions globally — has evolved its business to now offer connected building technology solutions that enable its customers to transform their buildings from cost centers to strategic assets. Learn how Acuity partnered with SAP to create a solution for joint customers that improve in-store operations for the store managers and associates, in-store engagement with customers, as well as conversions — and how this proof of concept is intended to extend well beyond the retail space to other industries.

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