Crocs Climbs New Business Heights

Footwear Company Simplifies with the “Sunlight” Project

Crocs revenue surged between 2005 to 2007, and the footwear retailer and manufacturer's highly customized legacy IT systems were not ideal to keep up with the company's growth. To sustain the expected success, Crocs realized it needed a systems landscape that could mature with the company, and it embarked on Project Sunlight, which included an implementation of SAP Apparel and Footwear. Hear how the company gained newfound visibility into the business and streamlined cumbersome processes to save time and money. Learn the many benefits Crocs reaped as a result of the project, such as reduced days sales outstanding, improved fill rater, and lower SG&A costs.

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