Approximately 23% of SAP customers currently use SAP Transportation Management (SAP TM) according to SAPinsider's "Transforming the Intelligent Supply Chain" research. This makes it the second most popular SAP supply chain product after SAP Advanced Planning and Optimization (SAP APO). SAP customers that use SAP TM are 83% more likely to focus on digital transformation of the supply chain than those who do not use SAP TM. Some businesses, however, do not at first see the results they expect when using tools like SAP TM — for instance, one American multi-national snack company used SAP TM as part of a digital transformation, but did not realize the expected business value. Why is this? To answer this question, and address the root cause, the company turned to Knoa Software.