Customers Benefit from SAP's User Experience Strategy

How SAP’s Solutions and UX Design Services Change User Perception

SAP’s user experience mantra of “new, renew, and enable” is reshaping customer perceptions of its enterprise software applications. SAP is pursuing a consumer-grade experience for all new applications, while renewing existing screens via solutions such as SAP Fiori and SAP Screen Personas. Its user experience design services also enable customers’ own UX revivals.

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